Lahra is as an experienced communications strategist and entrepreneur. She has provided Australia’s blue-chip companies, best known brands, not-for-profit organisations and government departments with strategic corporate communications. She uses her experience and knowledge to leverage leadership positioning on behalf of the organisations she works with. She is the founder and co-principal of PR consultancy Narrative Comms, as well as NewsFlash Media, which develops and delivers purpose-built media and presentation training programs for senior executives and other key staff. Lahra is also a non-executive Director of the Carlton Football Club, The Australian Dementia Network, Quipex Pty Ltd and a former Director of Foodbank Victoria. She is a member of the Australian Institute of Company Directors.